Winners Circle Coaching

About Winners Circle Coaching

Real Coaches. Real Systems. Real Results.

Winners Circle Coaching isn’t just another mentorship program.
It’s a movement for coaches, entrepreneurs, and high-performing leaders who are done chasing hype — and ready to build something real.

Founded by industry veterans Mike Dolce and Jake Sirokman, Winners Circle was born from a simple truth: the coaching space is flooded with fluff, recycled scripts, and surface-level advice. We’re here to raise the standard.

We help purpose-driven coaches grow brands that last, using real business infrastructure, elite-level mentorship, and a no-BS community that holds you accountable to your highest standard.

Why Work With Us:

Mike Dolce: A Name Synonymous with Results

  • 4x World MMA Trainer of the Year
  • #1 Bestselling Author
  • Martial Arts Hall of Fame Inductee
  • Creator of The Dolce Diet
  • Creator of UFC FIT
  • Founder of Stronger Supplements
  • Married for 25 years
  • Father of 2 daughters


Dolce is trusted by world champions and CEOs alike.

He has built a global movement that has transformed the bodies and businesses of athletes, entrepreneurs, and fitness professionals across the world — including his own.

Today, he leads Winners Circle Coaching alongside a handpicked team of elite coaches, marketing experts, and backend strategists — each one chosen to help clients scale with clarity and precision.

This isn’t cookie-cutter mentorship.
This is a system rooted in real-world wins, decades of experience, and a relentless commitment to building legacy-driven brands.

Meet the Team of Professionals

Mike Dolce

Mike Dolce is a 4x World MMA Trainer of the Year and bestselling author helping men reclaim their body, income, and leadership through proven systems, real mentorship, and discipline.

CEO & Founder

Jake Sirokman

Jake Sirokman is a fitness coach turned branding and business mentor who helps coaches build bold brands, lead with clarity, and grow high-impact businesses that last and actually mean something.

Dir. of Operations

Jason Oman

Jason is a certified coach and behavior specialist who helps leaders master mindset, shift identity, and communicate with clarity so they can build powerful brands and live with purpose and conviction.

Legacy Coach

Matt Ehrlich

Matt Ehrlich is a top-tier coach, sales strategist, and fitness leader who helps coaches lead with confidence, close with conviction, and turn real-world experience into purpose-driven business success.

Legacy Coach